Are you here because you have heard how good this thing called “Native Advertising” is but you have no idea what it is and how to use it? Don’t worry, we are here to help you understand and make more money as a result.
Native advertising is all about developing ads that are integrated into the website’s content, design, and platform performance, giving the impression that the ad belongs there.
Native advertising includes things like promoted search results and sponsored blog entries. Both styles provide readers or users with the same level of value as organic search results and social media blog articles.
People in the advertising business tailor native ads to the circumstances in order to capture the user’s attention and pique their interest, causing them to read or share the ad. Many consumers are completely unaware that they are viewing native advertisements on a website they are visiting.
Why Should You Use It?
First of all, native advertising manages to skip banner blindness. What is this? Viewers largely overlook display ads in the sidebar of a page, as well as those at the top of search engine results, according to tracking study.
But not native advertisements. Users glance at native ads 55 percent more than normal ads, according to various studies, and native advertising leads to a roughly 18 percent increase in sign-ups. Native advertising is more likely to captivate readers than organic material basically because they don’t look like adverts.
Besides, because native advertising is placed in portals, sites, and social media networks where users are already engaged, it is simpler to reach someone who is interested in your service or product, even if they are unfamiliar with your brand.
How Should I Start?
Native advertising can be done in a variety of ways, each of which is dependent on the communication channel you choose. There are, nevertheless, several measures that every native advertising must follow.
- Define who you want to reach out to.
- Recognize your target market’s consumer expectations.
- Address problems that are important to your target audience.
What Platform Should I Choose?
MediaFem may be the ideal solution for you if you want to place native adverts on your website or blog.
This is a full-service platform based in the United Kingdom with over 12 years of ad monetization experience. Many publishers all over the world employ native codes to encourage consumers to read more articles on the same site or to improve referral traffic earnings. MediaFem, which is powered by a predictive engine, gives publishers tools like A/B testing, intelligence reporting, and personalisation that are critical for digital media success.
They pay Net53 terms and don’t demand any upfront fees because they use a 70% revenue share model for publishers. These percentages are consistent across all publications, regardless of their geographic location, and are not averaged.
You can create your MediaFem account in just some simple steps:
1-Go to the MediaFem website and click the “Sign up” option.
3- You will be able to access your dashboard after registering an account and being approved by the platform. Navigate to ‘Ad units,’ ‘Add ad unit,’ and select ‘native ad’ from the drop-down menu.
4- After validating the essential information, you save your changes, and that’s all there is to it! Your website will begin to display native ads, and you will get compensated for each interaction with it.