Starting a blog is not an easy job, especially if you haven’t done it before. Because of that, we want to make it less difficult for you, that’s why we gathered five of the best ad networks for small publishers.
Taking into account that the internet traffic gets bigger every year, starting a blog is probably a great idea. If you succeed, you can make an extra profit while sharing your thoughts and creations with the world. However, to make money out of a blog, you need to have a good engagement. You can achieve this by making good content and promoting it in different ways, such as:
- Build links to your site.
- Create a UTM link to track marketing campaigns.
- Share your blog on social media.
- Answer questions on Quora.
After getting the engagement, you’re ready to monetize your blog. This is done with an ad network, which is a business that links marketers with websites looking to post advertising. An ad network’s primary role is to aggregate ad supply from publishers and match it with advertiser demand.
One of the most popular ones is Taboola, a one-of-a-kind internet advertising platform that strives to provide the perfect things online for consumers depending on their interests. The platform offers customized information as well as customized advertising and digital marketing by recommending what other users would enjoy.
However, it’s always good to try different options before jumping into one abruptly. This is why we now present to you the top 5 alternatives to Tabool for small publishers:
MediaFem is a full-service SSP platform based in the United Kingdom with over 12 years of ad monetization expertise. Many publishers all over the globe utilize ad codes to encourage visitors to read additional articles on the same site or to boost revenue from referral traffic. The platform, which is powered by a contemporary predictive engine, provides publishers with tools critical to digital media success, such as A/B testing, intelligence reporting, and customization options.
MediaFem does not impose any upfront fees when paying in Net53 terms because they use a Rev. Share model of 70% for Publishers. These percentages are constant independent of a publisher’s geographic location and are not affected by any factors.
2. Propeller Ads
Propeller Ads is a self-managed advertising network that offers broad and industry-leading ad-serving and improved technologies to online marketers and site publishers.
Unlike other advertising networks that need your website to meet particular requirements, one of the distinctive features is the ease with which you may get started. When you sign up, your account is immediately active, and you can begin shopping.
They will let any website that abides by their unwritten terms and conditions. Propeller Ads is ideal if you’ve recently established your website and have a few visitors, or if you have thousands of new visitors every day.
By providing numerous kinds of internet advertising, TrafficForce assists publishers and advertisers in increasing ad income. On an impression basis, the ad network sells tailored internet and mobile visitors.
As a supply-side platform, the network connects publishers with over 100 demand-side partners. To deal with traffic, they use header bidding or open RTB technology. For publishers to use, the network provides ad types such as display banners, native advertisements, pop-under, IM floater, and in-stream video ads.
Because of its monetization strategy, the BidVertiser network is a little unusual — in a positive way. Publishers will get paid every time an ad is clicked, as well as every time an advertiser converts. A simple point-and-click interface lets you personalize how adverts appear on your site, and IAB and mobile formats are available.
All of the advertisements shown on your website will be of the greatest quality. The company’s advertisements operate on a bidding system in which marketers can bid on your ad space. As a consequence, you’ll earn the most money possible while working with a system that constantly develops over time.
RadiumOne, a well-known CPM ad platform that can be used to monetize a wide range of content, pioneered the use of social media as an advertising approach. It works with text, images, and video and is intended for both desktop and mobile users.
Payments are made every other week, and you must earn at least $100 to qualify. When you start making money with RadiumOne, you can request payment through PayPal, wire transfer, or check made out to you.
Also published on Medium.