It’s critical to understand which platform is best for you while trying to monetize your website. We’ve compiled a list of the finest supply-side platforms for native advertisements in 2022 so you can make the most money.
Ukraine is an Eastern European country. It is Europe’s second-largest country, behind Russia, with which it shares borders to the east and north. To the north, Ukraine shares a border with Belarus.
Google was the most popular desktop website in Ukraine, with a 94 percent reach. Furthermore, YouTube was utilized by more than 70% of the internet audience, while Facebook was used by more than 60%. Rozetka, a Ukrainian internet business, had the biggest reach, with 47 percent.
A supply-side platform is a piece of software that automates the advertising sales process. Online publishers frequently use SSPs to assist them in selling display, video, and mobile adverts.SSPs are being used to sell ad space for publishers across a range of additional channels, including DOOH and CTV, in addition to selling inventory on websites and mobile applications.
Native Ads
Native ads, which are one of the finest ways to sell your product or service, benefit greatly from this. This is because they are designed to match the look, feel, and function of the media type in which they are displayed. Native advertising is frequently seen in social media feeds or as suggested material on websites.
Native advertisements are embedded in the app to act as a natural component. It’s most frequently used to promote a product or a smartphone app. In this instance, free affiliate marketing can assist you in improving the user experience of your software.
People are becoming less irritated and disruptive as a result of such advertising, therefore this method is becoming more popular.
However, one thing to remember with native advertising is that, in comparison to other forms, its profit margins might be quite low. Consumers despise native adverts the most, despite the fact that mobile app developers believe they are the greatest tactic.
You most likely found MediaFem when looking for a reputable ad network.
This is a full-service SSP platform in the United Kingdom with over thirteen years of ad monetization experience. Many publishers and website owners all over the world utilize ad codes to persuade users to read content on the same page or earn money through referrals. On the platform, which is powered by a complex engine, publishers can use tools like A/B testing, intelligence reports, and personalization options.
This is also a network that distributes 70% of the income generated by MediaFem as a result of the service to publishers. These figures are not averaged and are consistent across all publishers, no matter where they are located. With over 10 million websites utilizing it, it is now one of the most popular pay-per-click (PPC) systems on the internet.
You can sign up to MediaFem here.
Another alternative to Mediafem for Ukrainian traffic in 2022:
OUTBRAIN
Another well-known native advertising platform is Outbrain. Outbrain differentiates out from the competition because to its unique tools, high-quality publisher network, frequent updates, and exceptional customer service. The ad network connects publishers with large DSPs through programmatic native ad demand.
To be eligible for Outbrain, you must have at least 10 million monthly page hits. With a 0 minimum payment, you can choose between CPC and CPM pricing methods. Outbrain also offers native advertising for display and video ads in the feed and within articles.
Take this into consideration:
- There can’t be any more adverts on a page or screen than there is content.
- This site does not allow pop-ups, pop-unders, or redirection.
- Expandable ad units are not permitted on the site.
- Video advertising with auto-play audio is not authorized on the site or in the app.
- Ads that aren’t relevant to the website or app should be removed.
- A maximum of five adverts is allowed on each page of the site.
- There should be no more than three advertisements per screen in mobile apps.
- When advertising is blended in with the content, it must be immediately distinguished and recognized as such.
- Malware can’t spread through ads.
- The refresh rate is limited to 30 seconds.
- Cryptography cannot be activated by advertisements.
- According to the Coalition for Better Ads, a website or app must be compliant.
Also published on Medium.
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