Are you looking for the perfect way to monetize native ads? Here, we gathered three options that will save you time and money.
Nowadays native ads are an incredible way to monetize your website or blog. This is mostly because they merge perfectly with the media type in which they appear. They are made to fit the feel, look, and function of the rest of the website, which makes them less annoying to the viewer. When they see a native ad, they won’t instantly think it’s publicity, which increases the chances of them clicking on it.
There are many ways to apply native ads to a website and a million reasons to do it this way and not with other types of advertisements. However, to put this type of data in your domain and then monetize it, you need to access an ad network. This is a technological platform that acts as a go-between for a group of publishers and a group of advertisers.
One of the most used ad networks at the moment is Outbrain, a platform that supports a variety of ad types and contains a content recirculation mechanism that allows publishers to recycle information while also providing visitors with more opportunities to consume content and navigate the website. However, is this the best way to monetize native ads? If you think you need an alternative, here we present to you three:
1. MediaFem
MediaFem has a powerful prediction engine that provides publishers with tools, intelligence reports, and customization options, all of which are crucial to success. It supports all video, display, mobile, and native formats. It also often publishes advertising. You can choose from a variety of placement options, all of which can be personalized to your own interests and preferences.
One of its primary benefits is the use of ad styles, which allow you to attract the audience’s attention on a deeper level, resulting in better results and more money. Another significant advantage is that MediaFem provides a non-averaged income-sharing technique for publishers that is unaffected by geographic location.
Before signing up, please read the content guidelines at https://www.mediafem.com/faq/. Remember that this ad network only rewards publishers who have at least $100 in their account at the end of the month. In this case, the consumer would have to wait 53 days for the payment to be processed.
2. MGID
MGID is a multi-award-winning, revolutionary native advertising pioneer. The platform assists publishers in retaining and monetizing traffic. It boosts brand performance and recognition by connecting them to specific audiences at the appropriate moment and with the right information. It is present all over the world, although it has the highest proportion of traffic in Europe.
Native ad types from MGID include smart, in-content, and sidebar widgets. As an advertiser, you may employ native video to generate extremely engaging content, or you can focus exclusively on smart widgets that send targeted messages throughout the user’s online trip.
3. Adyoulike
Adyoulike is Europe’s native advertising technology leader, offering over 50 billion native ad impressions every month. Brand marketers may use this advertising option to grow their native advertising campaigns across premium and specialty publications. It was founded in 2011 and continues to be the most comprehensive supply-side native advertising platform on the market, providing programmatic native advertising at scale.
This native ad platform supports all types of native advertisements. Within their creative ad portfolio, you’ll find native display, native storytelling, native video, and native social. The native ad network is betting big on leveraging keyword recognition and programmatic activation to provide a semantic context for native advertising campaigns.
Also published on Medium.
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